AT3 Resources, Lagos based communication and events consultancy is planning to host a one week digital marketing bootcamp for Small and Medium Scale Enterprises (SMEs), tagged ‘Leveraging Possibilities for SMEs in the Digital Age’.
The first edition of the bootcamp is designed to empower SMEs to make use of the growing opportunities presented by the digital era and help them take advantage of growth prospects in the digital media era.
It will feature in-depth knowledge in areas like, online reputation management, communications strategy, digital marketing, branding and visuals, and the ‘Always on’ entrepreneur.
Participants in the bootcamp will be provided with the best digital marketing tools, tips, trends, tactics and strategies from leading industry experts so as to assist them actualise their full potential.
The founder and chief executive officer, AT3 Resources, Tosin Adefeko said, “in the course of our journey, we frequently encounter small medium businesses who desire communications inventions but do not have the requisite knowledge or resources to support their growth”.
Facilitators of the bootcamp will be a blend of digital marketing and communications experts Nkiru Olumide-Ojo the founder of Lighthouse Network, Ugochukwu Obi-Chukwu, founder of Nairametrics, Pop culture strategist Rufai Oseni, Oluwasola Obagbemi, CCM for Anglophone West Africa, amongst many others.
Also some accomplished entrepreneurs and leaders/corporate titans will be sharing their personal recipe for success nuggets with the participants during the bootcamp, which includes; deputy governor for central bank Aishah Ahmad, Austin Okere the founder of CWG Plc, Tara Fela-Durotoye and many more.