12 years a musician: Nigerian singer Davido, fans celebrate timelessness after ‘Back When’.

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  • Award-winning African Afrobeats singer, Davido, has remained in the news for different reasons lately.
  • African News, especially the entertainment beat, is still agog with news about Davido’s Timeless Album.
  • While that buzz is still on, the Nigerian Musician went online to celebrate his 12th year since he started music professionally.

On the 7th of May 2023, fans, friends, and family of Nigerian Award-winning Afrobeats singer, David Adeleke, popular as Davido, celebrated his first 12 years of making music professionally. The commemoration took the world back to when his debut song, ‘Back When, which features the rave of that era – Naeto C, was released as the prime single heralding his first album. ‘Back When’, a song from his 2012 debut album ‘Omo Baba Olowo’, was produced in London by Davido himself while popular African music video director, Clarence Peters, shot and directed the video that was first uploaded online on the 9th of May 2011. The song rose to become one of the biggest hit songs from Africa at that time, marking his full induction into the entertainment industry.

Davido and a vixen; shot from his music video. Credit: Youtube.

Through a post shared on his Twitter handle, Davido expressed his appreciation to God for the 12-year ride, he described himself as God’s child. “12 years ago, today I dropped my first single. God’s child”, he wrote, stating how happy he is that people still accepted the album Timeless, which has been breaking records since its release, even after 12 years of putting out music.

 

While on tour recently, to sell his new Album, a brief chat he had with someone showed up online where the singer showed how happy he is to see people the world over accepting his new work of art, according to him, when compared to the previous Albums, Timeless got a good reception. He also mentioned that he has always felt people’s indifference to his earlier albums but Timeless rose to a different level. He said: “I’m happy that people accepted Timeless and I feel they always doubted my album. It’s a different feel for me because people have never accepted my album, so this is a fresh one for me…I haven’t felt this before”. The singer, and father, who had stayed away from social media for a while, just after the loss of his son, expressed satisfaction and optimism about his music and social media comeback.

London, United Kingdom. January 27, 2019. Davido performs live on stage at The O2 Arena. Credit: Michael Tubi / Alamy Live News

He mentioned that the responses and positive reactions he has been receiving since TIMELESS dropped have been quite encouraging. Davido disclosed that he is just getting started, even though he admits that the journey has, so far, been heavy with breath-taking adventures. “This journey has been crazy, but we’re just getting started”: he says. He rose to prominence and popularity after he released ‘Dami Duro’, the second single from his debut studio album. With global prominence, an avalanche of awards, honorary mentions across different quarters, and worldwide recognition of his art, the singer has earned respect and recognition as one of the iconic names in the African music landscape.

 

Davido has remained a key source of entertainment news globally. He won the popular ‘next rated’ award category at The Headies In 2012. The 30-year-old father, in the last decade, has released hundreds of chart-topping songs like ‘Skelewu’, ‘Gobe’, ‘Aye’, ‘One of a Kind’, ‘Owo Ni Koko’, ‘Fall’, ‘If’, ‘Fia’Assurance’ and several other African hits. In 2019 he dropped A Good Time’, an Album that preceded ‘A Better Time’ which he released in 2020. ‘Timeless’, his 17-track fourth album was released on the 31st of March 2023, and it has continued to garner millions of streams across music platforms.

LOS ANGELES, CA – JUNE 24: Davido accepts The Best International Act Award onstage at the 2018 BET Awards at Microsoft Theater on June 24, 2018, in Los Angeles, California. Credit: Leon Bennett/Getty Images/AFP

The album also set a new record for the first-day streaming for an African album on Apple Music in the same month of March. Davido stands out as one of the most-followed African artists on social media. His frequent global tours are almost always sold-out events. A lot of fans believe that these first 12 years are only the beginning, just like the artist has emphasized. Considering his antecedents, do you feel Davido can comfortably remain on top of the African Music space for the next 12 years? Kindly share your thoughts in the comment section.

 

 

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